CyptoPunks is about to become an even bigger name.
The NFT cryptocurrency art project from Larva Labs signed with United Talent Agency (UTA) for film, TV and video game publishing and licensing, THR reported.
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UTA will also be representing Meebits and Autoglyphs, two other art projects from the brand.
CryptoPunks is now one of the first original, crypto-native projects set to appear in more traditional media.
“I would say that it is one of the first opportunities for an IP that fully originated in crypto-world to enter a broader entertainment space, and they earned it. They really have hit the zeitgeist in a tremendous way,” said UTA’s Lesley Silverman in a statement.
“We are excited to work with UTA for the benefit of the entire community connected to our projects. Not only for the exciting opportunities to bring them wider exposure, but to help protect their growth and value for the long term,” said Larva Labs co-founder Matt Hall.
CryptoPunks launched on the Ethereum blockchain in 2017. Each “punk” portrait was algorithmically generated, and were originally given away for free. There are 10,000 characters, and currently, their value has shot up – eight of them sold for $2 million plus in the past few weeks. The current collection has a value of $3 billion, via THR.
The creator of the viral “Crazy Nastya– Honey Badger” video is the latest person to sell their meme as an NFT!
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